Google Ads Management Services
Google Ads Management
Why Use UDS For Your Google Ads Management?
Save Money With An Effective Google Ads Campaign
Our Strong Points
How Much Do Google Ads Cost?
A main benefit of Google Ads is that what you spend is completely up to you. If you are limited to a strict marketing budget, we can help you determine which campaigns to prioritize so that we can maximize your return on investment. We will work with you to decide the optimal budget, based on your goals and competitive landscape.
Google ads run off of a “cost per click” model. You pay for each click on your ad, and each keyword has a different cost per click based on how much people are willing to pay for that keyword. The keywords that bring in the most leads and sales, are usually the most expensive per click. This is because there are more people bidding on those keywords, so more people are willing to pay more for them.
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Impressions
An impression occurs each time your ad is displayed and seen by someone on Google. The best way to increase your impressions is to increase your campaign budget. This can push you higher on Google, thus giving you more visibility. Budget plays a role here but ad quality and relevance are ultimately the most important factors.
Clicks
An impression occurs each time your ad is displayed and seen by someone on Google. The best way to increase your impressions is to increase your campaign budget. This can push you higher on Google, thus giving you more visibility. Budget plays a role here but ad quality and relevance are ultimately the most important factors.
Conversions
A conversion occurs when someone takes the action you want them to take; this happens off the search engine results page and on your landing page or website. For example, if you’re running an ad for an e-commerce store and you want people to see the ad, click it, and then buy a suit on your landing page, each time someone buys the suit, that would be a conversion.
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